‘Spring into Style’ with Phoenix Fashion Week

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PHOENIX, ARIZ. (March 9, 2015) Phoenix Fashion Week kicks off its 2015 series of events this month by teaming up with Downtown Phoenix’s own Arizona Center for the sixth-annual “Spring into Style” runway showcase. Hosted by Arizona Center, “Spring into Style” serves as a tribute to top stylists and showcases on-trend spring fashions set to the sounds of internationally-renowned DJ Q. On Saturday, March 21st, starting at 6:00p.m. with ‘The Taste of Arizona Center’, guests will have the opportunity to sample the best bites from local Arizona Center restaurants. Guests will also be treated to a fashionable outdoor Meet & Greet Mixer, where they will be able to shop stylish local pop-up shops with the backdrop of beautiful Downtown Phoenix, including:  State Forty EightAmber’s ClosetDillards at Paradise ValleyNazila CoutureShazia*s BoutiqueCustoms KreationsRhinestones & RelicsRuby Mae JewelryAshley Lane CompanyEuropean Wax Center, and DeVita InternationalMedia can enjoy a luxurious Log-In Lounge experience with luxurious furnishings provided by Mark Taylor, presenting modern luxury at four exciting new communities: @51, Domus, Level at Sixteenth in Phoenix and Crescent Scottsdale Quarter. Attendees can take in an interactive spring fashion show in the lush courtyard featuring hair and makeup by Salon Estique beginning at 8:30pm, followed by an after party directly following the show, hosted inside 1130 The Restaurant.

“Our team is excited to again offer a unique and popular fashion event to the heart of downtown Phoenix. Last year, it was a sold out event and with these very talented (6) stylists, we anticipate it being a hard ticket to get this year,” said Brian Hill, Executive Director of Phoenix Fashion Week.

This special runway show serves as one of several preview events produced by Phoenix Fashion Week in anticipation of the Fall event scheduled to take place October 1 – 4, 2015 at Talking Stick Resort.

Event partners include: Arizona Center, 1130 The Restaurant, Boom Digitus, Mark Taylor and Salon Estique.

Featured stylists include:
Stylist, Audree Lopez – FLORAL Trend Show Sponsored by Boots Beauty USA: Audree Lopez is a local stylist and founder of Simply Audree Kate blog. She is a senior at ASU and the co-founder and President of Business of Fashion student organization. http://www.simplyaudreekate.com

Stylist, Jackie Marin – BOLD Trend Show Sponsored by Iconic Beauty: Jackie’s style is one of a kind, sexy but elegant, dramatic, sophisticated and exciting. She loves to think outside the box and make a statement from the moment she puts an outfit together. Follow Jackie on Twitter: @jackiemarin04

Stylist, Jenesis Laforcarde – BOHO Trend Show Sponsored by Custom Kreations: Jenesis started styling at the young age of 17. From there, the world became her runway! She started a consulting company called Love Jenesis Styles that provided wardrobe styling to many clients. A year passed and she started her own clothing line, Woman’s Touch Apparel dedicated to empowering women everywhere! Then 2 years later she founded the Brave Wings Fashion Show. Jenesis is fueled with ambition and creativity; the only barrier to inhibit this journey is the one she creates for herself. http://www.lovejenesisstyles.com

Stylist, Nuvia Magdahi – DENIM Trend Show Sponsored by FINALLY MADE: Nuvia Magdahi: accessorizing your personality to immediately shine through your presence is an exquisite taste she takes pride upon. A Fashion Stylist, a Visionary Photographer and a Creative Art Director with a passionate heart cluttered with dreams. http://www.MAGDAHI.com

Stylist, Tim Boado – DISTINCT PRINTS Trend Show Sponsored by Simplicity, A Male Concept Spa: As an Image Consultant, Timothy provides services to individuals and businesses alike, focusing on attention to details to enhance their brand, professional image and personal look.Timothy C. Boado, LLC. Follow Tim on Twitter: @fashnfien

Stylist, Vanessa Gonzales – NEUTRALS Trend Show Sponsored by Dillards Paradise Valley:
Featured on Channel 3’s ‘Your Life A to Z’ for fashion segments and given the opportunity to attend and style at the American Country Awards, Vanessa has styled for countless fashion shows and has a true passion for the fashion industry. Vanessa’s background also includes styling for dozens of magazines such as Modern Luxury and Vogue Italia. http://www.vanessareneestyle.com

Tickets are available to the public for this event and can be purchased online at http://springintostyle2015.eventbrite.com/ or $40 for Style Seats and $125 for VIP Front Row. All tickets include access to official “Taste of Arizona Center” and the After Party.

WHERE: Arizona Center – 400 E Van Buren St Phoenix, AZ 85004 (Park in Parking Garage off Filmore and 5th Street)

Tickets: $40-$125
Purchase tickets at: http://springintostyle2015.eventbrite.com/

WHEN: Saturday, March 21st
– ‘The Taste of Arizona Center’ starting at 6:00pm – sample delicious bites from restaurants at The Arizona Center.
– Doors open to the public at 6:00p.m.–Fashionable “Swag Bags” to the first guests, Pop-Up Shops
– Press Conference at 6:00 p.m. (Open to select Media – RSVP to: lauren@phoenixfashionweek.com)
– Fashion Show–8:30p.m.
– After Party at 9:30p.m.

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About Arizona Center

A shopping, dining and entertainment destination in Downtown Phoenix, Arizona Center is an urban oasis with lush gardens and tranquil courtyards. The mixed-use corporate and retail space is owned by Common Wealth REIT, a real estate investment trust who primarily owns office and industrial properties located throughout the United States. The property is managed by CBRE. For more information about Arizona Center, visit http://www.arizonacenter.com.

About Phoenix Fashion Week
Phoenix Fashion Week is the leading fashion industry event in Arizona. The organization’s mission is to bridge the gap between national and international designers and premier retailers and prestige fashion media. Phoenix Fashion Week’s ultimate goal is to garner global exposure for Arizona’s fashion industry. Through educational fashion seminars, year-round fashion events, and charitable partnerships, Phoenix Fashion Week is gaining rapid acclaim for its community-service efforts and for infusing world-class innovation into the Southwest. For more information, please visit http://www.phoenixfashionweek.com.

SOCIAL MEDIA: Media covering Phoenix Fashion Week, posting stories, and live blogging from the the event, are encouraged to use Phoenix Fashion Week’s official social media handles and hash tags: @PHXFashionWeek and #phxfashionweek, as well as #SpringIntoStyle for this specific event.

Top 40 Model Maureen Montagne Named Miss Arizona USA 2015

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Phoenix Fashion Week’s annual Model of the Year competition has quickly become a spring board for top valley models to further their careers and receive the opportunity to sign with a top modeling agency in town, The Agency Arizona.

2012 and 2013 Top 40 Model Maureen Montagne was crowned Miss Arizona USA 2015 and recently teamed up with 2013 Designer of the Year winner Dolcessa Swimwear for an insanely hot swim suit shoot.

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Photography by Justin Grant Photography – Hair by Andy Biggs – Makeup By Heather Wilson

Be sure to follow Maureen’s journey as Miss Arizona USA 2015 on Facebook, Twitter and Instagram.

Article by Lauren Pfingstag for Phoenix Fashion Week

“The Resource For All Things Fashionable”

http://www.phoenixfashionweek.com

Jennifer Aniston Wows on the 2015 Critics Choice Red Carpet

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Jennifer Aniston’s safety blanket LBD was MIA on the Critics Choice Awards red carpet, and we couldn’t be more thrilled! Opting for a sleek, cut down to there Gucci tuxedo suit in the Pantone Color of the Year – Marsala, accessorized perfectly with a delicate gold lariat necklace and burgundy Louboutin pointy pumps.

Word on the street is Jen wants to break out of her typical red carpet looks and has partnered up with Lupita’s stylist, Micaela Erlanger and all we have to say is: what a match made in fashion heaven.

Article by Lauren Pfingstag for Phoenix Fashion Week

“The Resource For All Things Fashionable”

http://www.phoenixfashionweek.com

Fashion Week Favorites: 2015 Golden Globes

No matter how much we like to devilishly dish on the serious red carpet fashion fails each season, we really just want to see some serious style, that keeps us talking (in a good way) until next year. Lucky for us, this year’s 72nd Golden Globes Awards and the red carpet didn’t disappoint…in fact, we were surprised at how many amazingly gorgeous looks graced the carpet and had us breaking down every aspect of their memorable look. End of the night takeaway? Elegant and classic is always the way to go.

1. Julia Goldani Telles in Carmen Marc Valvo 

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2. Allison Williams in Armani Privé

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3. Jessica Chastain in Versace

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4. Emily Blunt in Michael Kors

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5. Diane Kruger in Emilia Wickstead

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6. Julianne Moore in Givenchy Haute Couture

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7. Amy Adams in Versace 

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8. Michelle Monaghan in Jason Wu

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9. Naomi Watts in Gucci

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10. Lupita Nyong’o in Giambattista Valli Couture

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11. Emma Stone in Lanvin

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12. Reese Witherspoon in Calvin Klein Collection

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13. Leslie Mann in Kaufmanfranco

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Article by Lauren Pfingstag for Phoenix Fashion Week, Images via Vogue.com

“The Resource For All Things Fashionable”

http://www.phoenixfashionweek.com

Model of the Year Alexis Hamilton Struts into the Business….of Runway

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Whether with the Emerging Designer Bootcamp or Model of the Year competition, Phoenix Fashion Week strives to show local professionals how to take their brands and business to the next level. 2011 Model of the Year Alexis Hamilton is doing just this, taking the leap from the runway to running her own business as Arizona’s Premier Runway Coach for Strut Runway. “It’s exciting that just a few years ago, she was an emerging model, then named PHXFW Model of the Year. We support local talent and we push the importance of business so much that Alexis was inspired to launch her own business in what she does best, modeling,” said PHXFW Executive Direcrtor

We had the chance to catch up with Alexis after her impressive official launch party at the W Scottsdale: 

How have things changed for you and your life since winning Model of the Year in 2011? “Things have been great since winning PHXFW. I’ve done a catalog spread for a jewelry company, and I am featured on the happy hour menu for national restaurant, Bar Louie. They also used my ad in a BILLBOARD in my hometown of Washington, DC! I’ve also done countless local fashion shows.”

How have you taken the runway training from PHXFW’s Model of the Year competition to implement into your career now as a signed Agency AZ Model and for Strut Runway? “I’ve used a lot that I’ve learned from PHXFW for my current runway style as well as Strut Runway. I remember always looking forward to going to practice for PHXFW; they were always so fun. I want my coaching with Strut Runway to exude that same energy. I want people to LOVE coming to coaching sessions. I feel when you are doing something you LOVE, other people can’t help but be excited about it as well.”

What inspired/motivated you to start your own business as “Arizona’s Premier Runway Coach’ for Strut Runway? “People have ALWAYS told me I had a ‘killer walk’. Even when I was getting coached myself when I was in high school, I remember all the coaches gathering around to see my walk and getting excited. As of late, when I was voted ‘Best Model 2014’ for the Phoenix New Times, they compared my walk to Naomi Campbell! I felt honored! I knew at that point I needed to share my gift.”

What emotions have you experienced since starting this new business? “Starting this new business has been an emotional roller coaster. Some days it seems like all things are moving forward, and other days it seems I’ve taken two steps backward. However, I’ve learned that everything happens when they are supposed to happen. With patience and perseverance, you’ll always end up getting what’s right for the betterment of the company.”

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What advice can you give to models who are looking to follow in your footsteps and make an impact on the industry as a model? “My advice to other models would be to never let anyone tell you no. Although you may hear the word often, don’t let that deter you from persuing your goals. It’s redundant but VERY true… And also… Don’t forget to STRUT!”

How would you describe your overall style of runway walk? “My overall style of runway walk is controlled, but FIERCE!”

What’s next on your plate, you seem to always be keeping yourself busy? “I try to master one thing at a time. I’m not the type to juggle a lot of things and hope that one of them produces positive results. I focus my energy on being the best I can be at what I’m doing and mastering that goal, then I move on to the next project. Right now, my focus is on Strut Runway as Arizona’s Premier Runway Coach. I would like my company to expand to different cities, states, and hopefully countries!”

Article by Lauren Pfingstag for Phoenix Fashion Week

“The Resource For All Things Fashionable”

http://www.phoenixfashionweek.com

GUEST BLOG: Get to Know Emerging Designer Jacqueline Nicole

_DT29811Jacqueline Madey dedicated years of her life to competitive dancing, but once she hit college she decided to change paths, not disregarding dance, but instead using it to give her a creative edge and advantage as a fashion designer for her brand, “Jacqueline Nicole.”

The St. Louis-raised 23 year old, just one year out of college,has now transformed into one of Phoenix Fashion Week’s top 13 emerging designers for 2014.

Madey said she couldn’t remember an exact age that she knew she wanted to be a fashion designer but said she “was always a really creative person.”

Madey said her history in dance helped her understand the body’s movement and how clothes needed to be designed to fit the body properly.

In addition to dancing, Madey liked to sketch and began at a very young age. Once she transitioned in to high school, she was ready to bring her sketches to life.

“I decided to give sewing a try. I had sketched (designs), but now I wanted to create them,” she said.

She put her dance pastime and knowledge of body movement together with her talent and passion for sketching to go after fashion design in college.

It was in 2013 when Madey graduated from Stephens College in Missouri with a degree in fashion design and product development.

That same year she met Brian Hill, executive director of Phoenix Fashion Week, through a mutual friend.

She applied to be an emerging designer for 2013 but straight out of college without a finalized business plan, she was rejected.

“I saw (her) potential, but she wasn’t quite ready as a brand,” Hill said.

After taking a year working a part-time job and devoting all other time to developing her business she said, “It worked out because I got to apply this year. My business entity was ready to go, and I got accepted.”

“One of the reasons we knew she was ready was because she came back,” Hill said. “Anybody who wants it bad enough to come back a second year? It resonates with me.”

Hill said Madey grew as a businessperson but also as a designer.

“She matured. It was the same great quality, but just a little more cohesive. She had the quality, mentality, and ability to be flexible.”

Madey’s growth in her Spring and Summer 2015 collections showcased at Phoenix Fashion Week were inspired by Audrey Hepburn in the movie Roman Holiday, she said.

The dancer-transformed-designer described her clothing brand in three words as flirty, tasteful and versatile with a hint of 50’s Hollywood glamour.

“Flirty, because it’s not too sassy,” Madey said.

CydniLeake, a 17-year-old attendee of Fashion Week who like Madey has spent 13 years of her life competitively dancing, said she could see where the line was influenced by dance.

“It doesn’t surprise me at all, with all the sparkle and pink,” Leake said. “She knows just the right amount of sequins to make something like just right, as a dancer should.”

Leake also said she skillfully combined flashy and bright looks with simple and sleek looks.

“She provided outfits you could wear to work but also the perfect outfit for going out,” Leake said.

Madey said that was her ultimate intention. She said she hoped to provide customers with everything they needed.

“I want someone to shop my collection and say, ‘Perfect. This is everything for Summer. I need one of each, and then I’m done for the season.”

The Spring and Summer 2015 collections will be available for purchase on her website, http://www.jacquelinenicole.us, the first week of February.

Madey is also working on getting her collections sold in small boutiques in St. Louis, Chicago, Los Angeles and Phoenix.

Her tops will start at a little over $100, while the dresses range from $300 to $550 and gowns from $600 to $1300.

In five to ten years, Madey said she hopes to expand her women’s clothing line into a lifestyle brand, with products ranging from menswear to children’s wear to active wear and even home décor.

Specifically, she said she wanted to an “active wear and lounge wear all in one.”

Madey said she remembers her years as a dancer practically living at the dance studio and never being able to wear cute, fashionable clothes that she could also been seen in public wearing.

Until then though, Madey said the best part of being a designer was giving others the ability to feel confident in their appearance.

“I love the reaction from people when they feel confident in what I put them in,” she said. “That’s the whole purpose. My clothes aren’t going to overpower that person’s beauty; they’re going to complement it.”

Article by Guest Blogger Taylor Seely (ASU Journalism student) for Phoenix Fashion Week

“The Resource For All Things Fashionable”

http://www.phoenixfashionweek.com

Neiman Marcus Partners with Slyce to Introduce Single-tap Visual Search Technology Revolutionizing Luxury Shopping with ‘Snap. Find. Shop.’

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Dallas, TX – October 28, 2014 —The preeminent luxury fashion retailer Neiman Marcus (NMG) today announced the launch of a new 3-D visual fashion search and purchase feature namedSnap. Find. Shop. This highly anticipated arrival of next-generation real-world shopping experiences is now available on the Neiman Marcus app, powered by leading mobile visual search firmSlyce (TSX VENTURE:SLC) available for download from the iTunes app store for use on iPhones.

The state of the art visual search technology allows NM app users to simply snap an image of fashion items and instantly be provided with all close matching products currently available fromwww.neimanmarcus.com. First to market in the luxury sector, Neiman Marcus offers users visual search from both real-life items and printed images – with no need for cropping, category definition, or search refinement. From “snap” to “shop” these items are then purchasable at the exact moment of capture. Known for their vast selection of luxury accessories, Neiman Marcus introduces Snap. Find. Shop. with shoes and handbags. Additional fashion categories will be considered in the future.

“Today, most online shopping begins with search – either through key words or navigating filters, and as they say, a picture is worth a thousand words.” Says Wanda Gierhart, CMO, Neiman Marcus Group, “Visual search removes hurdles, taking you directly from inspiration to gratification. In essence, Snap. Find. Shop. is a revolutionary way to service our customers at any time and any place.”

Mark Elfenbein, President & CEO at Slyce said, “Slyce has often been described in the media as the ‘Shazam for Stuff’ and this integration with Neiman Marcus offers users that highly-intuitive, one-click, snap-to-result experience for luxury fashion. With this partnership, the Slyce platform is able to flex its muscles and deliver on the promise of visual search – in the curated fashion landscape.”

About Neiman Marcus Group
Neiman Marcus Group LTD LLC operations include the Specialty Retail Stores segment and the Online segment. The Specialty Retail Stores segment consists primarily of Neiman Marcus, Bergdorf Goodman and Last Call stores. The Online segment conducts direct to consumer operations under the Neiman Marcus, Horchow, CUSP, Last Call and Bergdorf Goodman brand names.

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About Slyce
The Corporation is a visual search technology company based in Toronto, Ontario and is engaged in the business of providing advanced visual search software that allows consumers to purchase products at the moment they discover them – in the real-world and online.

Slyce has developed an advanced visual search platform that integrates with retail brands and digital content providers to give their customers the ability to instantly discover and purchase products that inspire them by simply snapping photographs with their smartphones or ‘clicking’ images on either their smartphones (mobiles) or desktop web browsers.

Slyce’s strategy is to position itself as a pivotal player in the emerging visual web. Slyce will provide its technology to retailers, brands, app developers and digital publishers, enabling their apps to recognize products for instant purchase. Slyce will provide its technology in exchange for integration, licensing and per search fees, percentage sales splits and big data provision and analysis. Slyce is currently working with a growing list of fortune 1000 brands and companies as well as multiple innovative developers.

Slyce is also listed on the Frankfurt exchange trading under (FRANKFURT:06O1)
For image download and further company information please click for the Slyce Media Kit
For further information and interviews, please contact:

Mimi Crume Sterling
Neiman Marcus
mimi_sterling@neimanmarcus.com
(214) 214-5682

Mark Elfenbein
Slyce
mark@slycecorp.com
(587) 897-0993

 

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