Posts Tagged ‘ PHXFW ’

NEWS: Phoenix Fashion Week Tickets Now On Sale

bri seeley
Tickets, 2014 Event Schedules Now Available through PHXFW Ticket Partner Eventbrite at
Tuesday, August 19, 2014
Who:                       Phoenix Fashion Week
What:                    Tickets Now on Sale through Eventbrite
When:                    Now
Additional Information: Tickets have officially gone on sale for Phoenix Fashion Week (PHXFW) taking place at Talking Stick Resort October 2nd – October 4th, 2014. In anticipation of even larger crowds for 2014, PHXFW organizers have released tickets for sale to the public early this year to ensure priority seating for all guests.  Tickets for PHXFW are now available online exclusively through the PHXFW ticket partner Eventbrite and can be purchased here:
PHXFW will kick off on Wednesday, October 1st  with Fashionably Pink, a celebrity runway show raising breast cancer awareness and funds for local charity ‘Don’t be A Chump, Check for a Lump’. This is event is sponsored and hosted at the Schumacher European Ltd. Showroom in North Scottsdale, presenting the Official Automobile of PHXFW 2014: Mercedes Benz.
Thursday, October 2nd, Friday October 3rd and Saturday October 4th, PHXFW brings its fall runway presentation to Talking Stick Resort in Scottsdale. Attendees can expect to shop designer brands in the Style Villa Marketplace, along with experiencing over 27 runway shows, featuring nine Established and Emerging Designers each night. The official designer lineup per night will be announced in September.
Tickets for Phoenix Fashion Week start at $40 for ‘Style’ seating (general admission) and range to $175 for ‘VIP Front Row’ seats. Standing Room tickets and Fashionably Pink Tickets will be released at a later date.  PHXFW tickets available to the public are sold on a per diem basis that includes access to all of the designated runway shows for that day only. Each day of shows is sold separately.
A complete ticket and seating breakdown is available at
Please note: PHXFW ticket holders are strongly advised to arrive at 6:00 pm on the day of their ticketed show for seating check-in. Fashion shows will start promptly at 7:30 pm. At showtime, if you are not seated, all seats will be reassigned with NO refunds.
Media covering Phoenix Fashion Week are encouraged to use Phoenix Fashion Week’s official Twitter handles and hash tags: @PHXFashionWeek and #phxfashionweek or #phxfw and linking to the Official PHXFW Facebook page:
For more information about Phoenix Fashion Week, fashion week schedules, designers and events To purchase tickets visit
For more information about Phoenix Fashion Week, to request media credentials or schedule interviews contact Melissa Rein.
Phoenix Fashion Week is the leading fashion industry event in Arizona. The organization’s mission is to bridge the gap between national and international designers and premier retailers and prestige fashion media. Phoenix Fashion Week’s ultimate goal is to garner global exposure for Arizona’s fashion industry. Through educational fashion seminars, year-round fashion events, and charitable partnerships, Phoenix Fashion Week is gaining rapid acclaim for its community-service efforts and for infusing world-class innovation into the Southwest. For more information, please visit

WWDMAGIC “Official Blogger” Has Local Roots


Know as fashion’s most comprehensive collection of women’s apparel, accessories and footwear, WWDMAGIC showcases more than 2,000 emerging to established labels across every pricepoint and trend. Presented in collaboration with Women’s Wear Daily, WWDMAGIC features expert fashion forecasts, exclusive networking events, cutting-edge seminars and all the styles of the season. Phoenix Fashion Week travels to Las Vegas every season looking for the next “it” designers as a part of the 12-City Designer Tour.

It’s always great to see friendly faces among the 1,000’s of vendors setup each day, and we happened to spot one such stylish local, fashion blogger Esmirna Tapia of Platforms for Breakfast.

We had the chance to catch up with her recently and find out how she came to be an “Official Blogger” during WWD Magic, speaking on blogging panels and receiving loads of exposure with local roots:

Tell me about your background as a fashion blogger: “I began writing this blog in 2011 because being the creative soul that I am, I needed an outlet to express myself through daily thoughts and happenings. I ended up being too busy with school that I neglected it, posting sporadically whenever I remembered to. Finally, after a year of following other fashion bloggers, I decided I wanted to rebrand my blog, and start fresh with a new concept. I wanted to document all of the different outfits I wore weekly in order to someday look back and see how my personal style progressed. I wanted to inspire others and give them the opportunity to reach out to me with any questions or styling advice they may need.”

How did this opportunity to be a featured blogger at MAGIC come about? “I actually found out about this opportunity through the WWDMAGIC Instagram. They required you to choose a brand that was going to be showcasing their items at the Las Vegas Convention Center, write up an article about them, and they would choose 18 finalists to go into a final round based on the creativity of the post. From there, people had to vote for you to be one of the eight finalists to get the prize- roundtrip to Vegas, access to the WWD MAGIC show as an official blogger, and tons of goodies from some of the brands that were there! I finished in first place, bringing in 608 votes in almost 2 weeks (people could only vote once every 24 hours, so it was a bit stressful)!”


What was the experience like? How did you prepare? “It was amazing, especially since it was my first time there (and what a treat to go as an “Official Blogger”)! The bloggers all had to speak on different panels-some regarding a variety of topics in social media, others were where we had to talk about trends, and we even had the chance to get one-on-one conversations with our audience. I got to walk the floor, talk to different brands, buyers, and even had the opportunity to meet a few celebrities! Overall, I was a bit anxious about the whole thing beforehand, but I had the opportunity to talk to other bloggers who had been there previously been there and that completely eased my nerves! I hope I get to do it all over again next season!”

What were some of the takeaways or learning lessons from it? “I learned so much at MAGIC; I underestimated how much work goes into the whole thing! From building the booths to learning just where everything was! I left feeling very fortunate that I got to experience the show, since you obviously can’t get in the Las Vegas Convention Center without being somewhat involved in the fashion industry (buyer, etc.). There was so much I finally comprehended when it came to being a buyer and a brand representative, and it was overall a very eye-opening experience!”

How did it feel to be a local blogger out of Arizona featured at the largest retail trade-show in the world? “It was truly amazing! Arizona is not really known to be huge on fashion, so being able to have gone as a local blogger was a unique experience.”

Cheers to you, Esmirna! If you love her style, check out her fashion blog at:

Article by Lauren Pfingstag for Phoenix Fashion Week

“Your Resource For All Things Fashionable”

Fashion Week Favorites: #ProjectBeauty at Neiman Marcus Scottsdale

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Give a girl the right heels beauty samples, and she can rule the world. No doubt local beauty lovers felt the same way at this past Wednesday’s ‘Project Beauty’ event hosted at the always fabulous Neiman Marcus Scottsdale. While guests sipped on pink spirits and nibbled on delicate lip and nail polish-shaped sweet treats, Neiman Marcus beauty specialists presented their favorite beauty products to stock up on for 2014! What’s more, male models from The Agency Arizona floated down the runway, with trays of each beauty product for guests to take home and test out!

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Among the extensive list of spring must-haves, here were some of our favorites:

JO MALONE LONDON – Blackberry and Bay: The blackberry-infused scent in particular is bound to induce the always lovely reaction: “you smell amazing, what are you wearing?”

AMORE PACIFIC – Enzyme Peel: Having first tried this product a few years ago, it made me remember how amazing it really is. Made with green tea extract and bamboo, it comes as a powder that foams up with water and exfoliates….and it’s perfect for sensitive skin!

KATE SOMERVILLE – Exfolikate: Speaking of exfoliating…if you are looking for that “red carpet ready” glow, try this product by skincare guru Kate Somerville. Rumor has it, if your favorite celebrity has amazing skin on the red carpet, they’ve received a facial from Kate herself. Need we say more?

CHANTECAILLE – Neck Cream: Living in the Arizona desert, it’s important to remember to take care of our neck and decollete area. In fact, this area of your body shows age the fastest. Invest in a quality neck cream like Chantecaille to moisturize and repair.

BOBBI BROWN – Shimmer Brick: This product has become a staple in my daily makeup routine. It not only comes in a variety of shades sure to give you that coveted St. Tropez glow, the product also multi-tasks as an eye-shadow, highlighter and bronzer! (“Bronze” is my favorite)

What new beauty products have you just discovered and can’t get enough of? Share in the comments below!

Article and Images by Lauren Pfingstag for Phoenix Fashion Week

“The Resource for All Things Fashionable”

FASHION NEWS: ‘Spring into Fashion’ Set for March 28th

photo credit: Dan Tabar Photography; Trang Nguyen

photo credit: Dan Tabar Photography; Trang Nguyen

Phoenix Fashion Week’s 5th Annual ‘Spring into Fashion’ runway show on Friday, March 28th is set to feature five (5) top AZ stylists: Vanessa Gonzales, Jessica Hunter, Jenesis Laforcarde, along with returning veterans Rochelle York and Yeka Bruner of Tucson!

These talented stylists will be showcasing the hottest spring trends from retailers + boutiques around the Valley!

Details coming soon, mark your fashion calendars!

VIDEO: PHXFW TV ‘On the Red Carpet at JDRF’s Promise Ball

For the first time, join PHXFW TV ‘On the Red Carpet,’ a new segment in our popular video series. We are live at JDRF‘s The Promise Ball at the beautiful Westin Kierland Resort in Scottsdale, Arizona. Watch us on the red carpet, snagging interviews with stylish guests, American Idol’s Crystal Bowersox and more!