Archive for the ‘ Trends ’ Category

FASHION NEWS: ‘Spring into Fashion’ Set for March 28th

photo credit: Dan Tabar Photography; Trang Nguyen

photo credit: Dan Tabar Photography; Trang Nguyen

Phoenix Fashion Week’s 5th Annual ‘Spring into Fashion’ runway show on Friday, March 28th is set to feature five (5) top AZ stylists: Vanessa Gonzales, Jessica Hunter, Jenesis Laforcarde, along with returning veterans Rochelle York and Yeka Bruner of Tucson!

These talented stylists will be showcasing the hottest spring trends from retailers + boutiques around the Valley!

Details coming soon, mark your fashion calendars!

NEWS: CFDA Designers Team Up with Ebay to Create Wearable USB

wearable fashion tech

Wearable technology made it’s big debut last fall at numerous fashion weeks around the world, including QR-coded dresses at Anna Sui and tweeting models down the runway at Kenneth Cole. In fact, fashion and technology merged in the ultimate way when Google Glass debuted it’s futuristic wearable computer on the Gents runway at Phoenix Fashion Week Friday, October 4, 2013 (left). Watch the video for the model’s point of view walking down the runway.

This fall, five American designers, including Mara Hoffman and Rachel Zoe collaborated with eBay and the CFDA to created limited edition wearable tech bracelets that double as USB chargers (right). Perfect for the on-the-go fashionista in your life, these bracelets are set to go on sale November 11 for $25 each at

Each uniquely designed bracelet comes with an Apple adapter for iPhone 5 and 4/4S, which allows users to charge and transfer data from the iPhone or other devices.

*We want to know…would you wear this bracelet as part of your everyday style? 

Article by Lauren Pfingstag for Phoenix Fashion Week, Images via Rachel Zoe Facebook Page + Dan Tabar Photography
“The Resource For All Things Fashionable”

LOVE THE LOOK: Denim on Denim

This effortlessly chic look is the perfect outfit to sport at our upcoming Model Announcement Party July 11th! Details:

Cheers to a Stylish Memorial Day!

memorial day fashion

Music Festival Must-Haves

Whether you are headed to Country Thunder, Coachella or other musical festivals (which we are totally jealous of by the way), one of the best (and most puzzling) times leading up to it is deciding what to pack. We’ve compiled a few must-have items to streamline your packing…you can thank us with some great shots from the festival you attend 🙂

Rayban Mirrored Aviator Sunnies

A chic pair of sunnies are always a festival essential to keep you looking stylish while lying in the sun for hours listening to your favorite bands. We are currently loving some classic Rayban Mirrored Aviators.

Bronzing Sunscreen

Sun protection is always in style. Glam it up with a sunscreen infused with bronze glimmer, like Rayito Del Sol’s 2-In-1 Sport Bronzing Sunscreen Lotion SPF 35.


Doc Martens

These classic clompy shoes are a great way to add that extra-edge to your style without looking like you spent hours planning your outfit.

Panama hat

Keep cool no matter where you are with a chic hat for coverage, the perfect edition to your festival fashions.

*What are your go-to festival essentials? Leave a comment below and let us know*

Article by Lauren Pfingstag for Phoenix Fashion Week

“The Resource For All Things Fashionable”

Focal Point Salon Presents…MIM Rocks Fashion

focal point

There are many important components that go into styling a fashion show. From the hair and makeup to accessories and the clothing itself. For MIM Rocks Fashion every year, top stylists are given a platform to show their creativity and styling talent to the fashion community in high-energy, focused fashion shows featuring looks by local designers and boutiques. Phoenix Fashion Week is thrilled to announce our MIM Rocks Fashion Title Sponsor for 2013, Focal Point Salon.

Focal Point Salon was born June 30, 2009 with a vision of a relaxing, colorful, and pampering atmosphere with a focus on guest satisfaction, catering to men and women alike. Their services include hair, makeup, and facial waxing. “Our Lather Lounge is our shampoo area separated from the salon by a waterwall. The room has four massaging shampoo chairs, dimmed lighting, soft music, and each guest is offered a hand and arm massage along with their scalp massage. After a long day at the office, the Lather Lounge experience is sure to put the mind at ease and relieve stress,” said Focal Point Salon Owner Lauren Naylor.

As a consistently recognizable name at fashion week events since last year’s Emerging Designer Announcement, Focal Point Salon is working behind the scenes with each of the five stylists leading up to and during the event to ensure their vision comes to life on the runway, from the perfect pop of lip color to a complex side braid, expect to see lots of fashion forward looks on the runway this Friday. “The Emerging Designer Announcement last June was an exciting event to be involved in. MIM Rocks Fashion is a larger show with many more models and looks. For us, it’s an amazing experience to be involved in and any fashion events possible…Not only for the experience but from a networking standpoint as well. It’s great to see the talented designers bring forward their new looks and for us to play a part in the completed look,” Naylor said.

For MIM Rocks Fashion, Focal Point Salon will collaborate with our top stylists to convey the exact look and feel they are envisioning for each of their fourteen runway looks. “We always come to an event prepared by putting together a book of current looks for the season. This way the designer can give us ideas of what they are looking for. The stylists come with an open mind and several accessories, pins, products and tools to be able to create the desired style. Same thing with makeup…whether a bold or natural look, we have many options available. Basically, we come ready for anything!”

“2013 will be a great year and we are thrilled to be a part of MIM Rocks Fashion and other upcoming events with Brian Hill and Phoenix Fashion Week!”

SPECIAL OFFERS: Visit to take advantage of their exclusive specials and promotions, updated regularly that you can click and print to redeem in-store. For first time guests, current offers include $10 off haircut and style, $35 shampoo and blowdry, and$35 Awapuhi Keratriplex Treatment. Right now, their biggest deal for all guests is their Dream Catchers Hair Extensions promotion for $999 – includes hair and labor (a $1499 value).

If you haven’t purchased your tickets yet, there are still standing room passes available at:

Article by Lauren Pfingstag, Images Courtesy of Focal Point Salon
“The Resource For All Things Fashionable”

MIM Rocks Fashion: A Tribute to Top Stylists

From top left to bottom right: Brian Swan, Fawn Cheng, Yeka Bruner, Amir Saebi, Rochelle York

No need to stress over spring style inspiration, the Valley’s top stylists have got you covered with some of the most compelling and wearable trends they’ve found to take from the runway to your closet!

Get to know the Valley’s top stylists, featured at the 4th annual MIM Rocks Fashion Friday, March 29th:

Brian Swan, Styling Bri Seeley

Brian J Swan is a seasoned, creative, reliable Professional Fashion Stylist. Brian has been styling for over 6 years & is the owner of Right Hand Man Image Consulting. He continues to work with both men & women of all ages, professions, sizes and backgrounds. Brian’s work includes celebrity styling, personal styling, photo/video shoots, TV, fashion shows, editorials, campaigns and more. Most recently, Brian has relocated to Las Vegas to join the team as a stylist. “Sometimes I have to pinch myself like, ‘I’m getting paid to do this?’ I am beyond thankful and humble,” Swan said. Styling Bri Seeley’s show for MIM Rocks Fashion this year, Brian is thrilled to have been invited back the third year in a row. “For the fashion community to think so highly of me to invite me back three years in a row is AMAZING. This so is beneficial because I’m able to network with other fashion professionals. Plus there’s nothing like it out there!” Expect the unexpected when it comes to Brian’s runway show styling this year for Bri Seeley. “My inspiration for this show came from Milan fashion shows and their entertainment value…ladies, you’ll see me include growing trends like fluid garments and the color Emerald Green.”

Fawn Cheng, Styling ENVY by Khanh

Styling for clients since 2007, Fawn’s philosophy stems from her affinity to capture and express what is artfully unique about her clients. “Beauty comes from within; how we dress and share our physical selves with the world is a powerful expression of that.” Fawn is a featured keynote speaker and fashion expert on Good Morning Arizona and is currently a Project Manager at JANI Model Management. Joining MIM Rocks Fashion as a top stylist for the second year in a row, working with designer ENVY by Khanh came as a natural fit for Fawn, whose feminine, sophisticated styling perfectly compliments Khanh’s form fitting garments. “The Spring collection of Envy by Khanh is graphic oriented. What I noted at first glance was his  affinity for angles, asymmetry, space, color blocking in triads of color and form fitting designs. This inspired me to style the runway show to also includes the juxtaposition of curves, sensuality, and mystique. Expect to see these elements included in this show, ” Cheng said.

Yekatherina Bruner, Styling Divaz Boutique 

A world citizen, Yekatherina’s global travels have shaped her culturally-diverse approach to fashion. In addition to her love for style, Yekatherina has a wide experience as a fashion show producer. Yekatherina Bruner has recently been named as a Glamour Magazine “Glambassador ” for 2013. Based out of Tucson, Yeka looks to bridge the fashion gap between Tucson and Phoenix through styling the Tucson-headquartered Divaz Boutique. “Branding is key to any business and us, as fashion stylists, have our own signature style. That’s what I am coming to the runway this March to let people know what I am all about as a stylist,” Bruner said. While pulling together the pieces for the Divaz Boutique fashion show, Yeka was inspired by “everything about spring in France, the colors, textures, even macaroons!” In fact, guests should expect a breath of fresh air in Yeka’s styling, featuring “lots of bright colors with a not so typical french flair.”

Rochelle York, Styling Clothes Minded

Rochelle is a native from Glendale, Arizona and has been a personal stylist since 2006. She has had over a decade of experience in retail and working with photographers, television personalities and women in the valley find the right style for them! Rochelle is also a featured fashion expert and stylist on 3TV’s ‘Your Life A-Z’. Bringing her bubbly personality to the MIM Rocks Fashion stage for the first time, Rochelle felt incredibly honored. “When I received my first call from Phoenix Fashion was a little bit of a blurred conversation because I could not believe I was getting a call from a organization that I have been following and blogging about for years! This experience is amazing to me because I want women to know that there are personal stylists out there; like me, that truly care about them,” York said. Styling for Clothes Minded, Rochelle’s inspirations for the shows styling are far-reaching, from the blogs she reads to the window displays at local boutiques. Guests should expect looks that are “bright and fun with a floral twist.”

Amir Saebi, Styling Amir’s La Voute

Originally from Tehran, Iran, Amir Saebi got a taste for European fashion at a young age. Fashion has always been a big part of his life and his family’s life, coming from a family of senators and industrialist, they always had to look their best to represent their family. As a new business owner of Amir’s La Voute, Saebi feels this MIM Rocks Fashion opportunity is the perfect fit. “We have just reached our one year anniversary and what better way to celebrate than to partner up with only the best of the best (Phoenix Fashion Week) to kick off the celebration with a one of a kind fashion show. This opportunity will not only help us grow but will give us a chance to showcase and share our talent with others in the Valley.” Naturally drawing inspiration from the 1940’s-60’s, fashion forward Amir will style his own unique vintage menswear line, showcasing the best mens spring trends. “Attendees can expect to see a timeless fashion mix with some unique edge, envision Frank Sinatra mixed with a little bit of Hendrix!”

Don’t miss these showstopping designer shows Friday, March 29th at MIM Rocks Fashion! For more details and to purchase standing room tickets, visit: 

Article by Lauren Pfingstag for Phoenix Fashion Week

“The Resource For All Things Fashionable”