Cashak Style: Your guide to the sexiest styles, the hottest trends and the most beautiful people on earth.


In the fashion world, the name “Cashak” rings a chorus of loving bells to our fabulously decorated ears.

Whether we’re thinking Cashak Style of 2010, Cashak TV of 2007 or, for those veterans among us, Cashak Magazine of 2005, Chris Cashak has successfully trumped fashion video online—and it’s impossible not to admire him for it.

Chris Cashak set himself up behind a camera in his elementary years and quickly became his school’s go-to guy for audio and visual filming. It’s no surprise Cashak was responsible for airing the principal during announcements and producing a weekly campus news program on the school’s TV system.

“I remember going to great lengths to convince the principal to let me use the ‘prettiest’ girls at the school as hosts and reporters,” Cashak said.

For a couple years, Cashak made use of his talents by photographing landscapes for magazines such as Arizona Highways. But for an outgoing, high-energy man like Cashak, still landscapes weren’t enough to keep him engaged.

“Photographing mountains and vistas were not enough for me, though,” Cashak said. Adding later, “For me the fashion industry, with its excitement, fame and fortune, was irresistible.”

In 2005, Cashak Magazine launched, focusing primarily on nightlife and fashion. When Cashak realized new Internet technology was successfully moving video to the web, he whipped out his broadcast skills and re-launched as Cashak TV in 2007. As Cashak TV’s audience grew, so did the program’s projects.

“People started to think Cashak TV was about all kinds of topics, including nightlife, modeling, et cetera,” Cashak said. “So I changed the name in 2010 to reflect its current pure fashion focus.”

Chris Cashak and Cashak Style are at the top of their market. Cashak Style is viewed around the world, and is supported by premium brands like BCBGMAXAZRIA, Michael Kors, Gucci and Burberry.

At PHXFW, Cashak Style is responsible for converting our designers, buyers, models and directors into hundreds of minutes of glamorous video studded on the web—dare I fail to mention that Cashak Style is also responsible for that eye sparkling, big-clown smile us fashionistas wear while we’re watching his footage!

Look for Chris Cashak and Cashak Style at Phoenix Fashion Week this October, he’ll be the one walking around with a trail of beautiful women at his feet.

Article written by Emily Timm for Phoenix Fashion Week.

    • juliet mumbi
    • March 15th, 2011

    i wana b u..cashak!!i jus have this urge 2 start an only magazine about fashion and trend and nightlife i wish i could get motivation from you directly…i love u cashak!!

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